Companies with poor cost information make bad decisions about products that are not “average”. Poor information causes companies to overprice easy, high-volume “gravy” products and underprice difficult, low-volume “dog” products.
Regardless of whether your company sells goods or services, learn how to double your profit by giving the dogs to your competitor and keep the gravy for yourself.
*Understand how superior cost information can double your company's profit, even if your company is already reasonably profitable
*Why traditional approaches are inadequate
*How superior cost information can double your profit
*Why the company with the best cost information wins